Performance, built to scale.
Organic is great, but it’s not predictable. If you want growth you can control, you need ads built to stop the scroll, earn the click, and drive conversions. The biggest lever? Creative. Not just “nice”, made to perform.
At Houvast, we produce conversion-first video/photo ads and,
if you want, run them on Meta.
From hook to results.


PACKAGE SOLUTIONS
BASIC
For brands that want conversion-focused ad creatives, while keeping the media buying and campaign management in-house (or with their own partner).
€2500
Kickoff & creative direction: Together we determine the goal, audience, angles and hooks
Performance edit: In-house visual and video post-production (hook, pacing, captions)
Concept & scripting: Creative ideas with a strategic foundation (ad-first)
1 shoot day: On-site filming + basic gear included
Optimisation: Test-ready variations (multiple hooks/versions)
Distribution-ready: Delivery in 9:16 / 1:1 / 4:5 (Reels, Stories, Feed)
Deliverables: 6 video ads (15–45s) & 12 cutdowns/variations (6–15s)
Meta/TikTok Ads: Setup/audit (Pixel/CAPI + event tracking check)
Full-funnel structure: Prospecting + retargeting
Testing plan: hooks, formats, offers & audiences
For brands that want us to create the ads and manage social media campaigns end-to-end—testing, optimizing, and scaling toward profitable ROAS.
PRO
€3000 +€600/month
Kickoff & creative direction: Together we determine the goal, audience, angles and hooks
Performance edit: In-house visual and video post-production (hook, pacing, captions)
1 shoot day: On-site filming + basic gear included
Concept & scripting: Creative ideas with a strategic foundation (ad-first)
Optimisation: Test-ready variations (multiple hooks/versions)
Distribution-ready: Delivery in 9:16 / 1:1 / 4:5 (Reels, Stories, Feed)
Deliverables: 6 video ads (15–45s) & 12 cutdowns/variations (6–15s)
Meta/TikTok Ads: Setup/audit (Pixel/CAPI + event tracking check)
Full-funnel structure: Prospecting + retargeting
Testing plan: hooks, formats, offers & audiences
Ad spend exluded


